China S Big Mac Attack Media Essay

mainland China S Big Mac fire Media EssayAmeri squeeze out companies argon charged with exporting American tillage along with their products. This is not a new occurrence as this charge can be traced rear to the sugar and tobacco trades of old. To further explore this accusation I ordain review two writings that attempt to tackle the subject, although from totally variant perspectives. The low is an essay by J.L. Watson called Chinas Big Mac Attack which takes a laissez-faire go through at the issuings that lead up to Chinas love mathematical function with the fast food giant. The second writing is a book by Benjamin groom titled Jihad vs. McWorld that presents a much darker look at multi-national corporations and their diabolical plot to capture the world. My contention is that incomplete positive is correct, the truth lying somewhere in the middle as is the topic with most complex issues.According to Watson in Chinas Big Mac Attack (2000), fast food restaurants bind m ade considerable inroads into Chinese tillage consequently, he asks the question Is world(prenominal)ism and its cultural variant, McDonaldization the face of the future? (Watson, 2000) An essential research as we begin our examination of western influences on the rest of the world. low gear Watson professes to review the writings of the theorists who argue that transnational corporations like McDonalds provide the scandalize troops for a new form of imperialism that is far to a greater extent successful, and indeed more insidious, than its militaristic antecedents (Watson, 2000). But instead of academicians, he analyses op-ed writers such as Ronald Steel and Thomas Friedman, who has noted that no countries with McDonalds have always fought separately otherwise in a war (Watson, 2000).To further examine the sieve of the successful inroads made by fast food corporations, Watson next delves into the muniment of McDonalds in Hong Kong (a British consulate where McDonalds wa s promoted as an outpost of American culture (Watson, 2000). Because of transformations in family life and traditional family values in China, Watson observes that McDonalds has taken advantage of a budding focus on the needs and aspirations of the modern Chinese family, especially disposed(p) the lavish attention bestowed upon the single child, the little emperors and empresses who ar specially defenseless to the amusement of Uncle McDonald (Watson, 2000). Although, there argon those that will disagree, Watson points out that McDonalds has bring to pass a target for public protests against America, which has amplified the symbolic load borne by the palmy arches (Watson, 2000).McDonalds has countered by disciplining its employees and its customer base, and by doing so, has attracted an elite group flourishing inside the modernized, charterr-based cultures that are emerging in markets around the world. McDonalds has ingeniously entrenched itself into the topical anesthetic cul tures in such a way that it is increasingly difficult to fool where the transnational ends and the local begins (Watson, 2000). The changing of cultural norms because of western impositions is further illustrated in Watson by discussion of the line which is first mandated by managers merely subsequently self-enforced by regular customers (Watson, 2000) ironically, public civility is now associated with western norms in Asian cities like Beijing. The cultural contrasts between fast food establishments in America and Beijing finds more apparent, however, in Watsons discussion of how consumers in the remote East have turned the fast food restaurants into community centers where they can safely visit, read, or entertain (Watson, 2000).Like James Watson, Benjamin Barber acknowledges in his book Jihad vs. McWorld (1992), that the concepts associated with multinationals such as McDonalds, Disney, and turn are more powerful than military force What is the power of the Pentagon compare d with Disneyland? Can the sixth Fleet keep up with CNN? McDonalds in Moscow and Coke in China will do more than military colonization ever could (Barber, 1992, p. 12). The first part of the book involves McWorld, the ever- growing service sector of the foreign economy, mainly as it manifests itself in what Barber calls the infotainment telesector, American in culture if not always in name. He sums it up in a score of brand names and pop icons Disney and Paramount, Nike and Reebok, Madonna and MTV, Coke and Pepsi, Homer Simpson and Batman, Kentucky Fried Chicken and, needless to say, McDonalds. These multi-national corporations are, according to Barber, relentlessly promoting its political orientation of fun at the expense of local institutions and folkways, this virtual economy of images and lifestyles promises to become nothing less than a world monoculture (Barber, 1992, p. 58). For civic life, this is particularly naughty news, Barber contends. Manipulated by promotion, spin , packaging, and advertising, citizens lose awareness of public matters, falling predate to passive consumption and devoting themselves exclusively to the satisfaction of their consumer wants.According to Barber in Jihad vs. McWorld we face two possible political futures both bleak, neither democratic either a Jihad in the name of a cardinal narrowly conceived faiths against every kind of social cooperation and civic mutuality, or one commercially homogenous global network one McWorld tied together by technology, ecology, communications, and commerce (Barber, 1992, p. 315). Barber indicates that the forces of Jihad and the forces of McWorld operate with equal strength in opposite directions so as to create a centrifugal whirlwind that competes with a centripetal black hole (Barber, 1992, p. 315). Neither version is presented as a desirable outcome.Barber asserts that McWorld has eroded national boundaries because all national markets have become vulnerable to free trade and inter national banking / currency exchanges that allow in in and privilege transnational and multinational corporations and entities like the World Bank. On the surface, ease is fostered by open markets. Religious and racial markers become less all-important(a) when the more important characteristic of universe human is seen as being able to shop and consume. (Barber, 1992, p. 16).Furthermore, no one country can endorse itself as an autarky anymore we are all interdependent. Even wet countries like the United States depend on resources (like oil) found in other areas of the world (Barber, 1992, p. 372). The flow of goods is paralleled by the flow of ideas across boundaries because of modern developments in science and technology, particularly in the integration of computer, television, cable, satellite, laser, fiber-optic, and microchip technologies that have given us access to information and people all of the time in all places (Barber, 1992, p. 108).Barber warns that capitalism a nd democracy have a relationship, but it is something less than a marriage (Barber, 1992, p. 126). Principally in ecological and environmental matters, capitalism has created greater inequality because the modern world cannot afford to allow developing countries to consume graphic resources at the progressively more crushing rate that we see happening in the current consumer markets.The U.S. is experiencing, through increase immigration and more socially liberal views, a shift in family values. As the manufacturing base in the United States continues to be shifted abroad, the western culture remains the last product available for export. As we have already seen in discussions of changing families and values in the U.S., globally, these changes are taking report in many parts of the world, so that these debates between being a consumer or a citizen take on global implications. Six billion people consuming at the same rate that Americans now consume would inevitably lead to enviro nmental destruction and disputes would lead to wars over natural resources. As Watson acknowledges, the question is no longer simply whose culture is it that dominates the more important question is what will be the outcome of adventurism associated with rising profusion (Watson, 2000) as markets are opened and imports (and the Internet) make shopping a world-wide event?The question of prevention hinges on whether this phenomenon should be halted or prevented in the first place. The more alike all individuals are as a global people, the less reason there will be for wars. Most wars directly are fought on the basis of differences. The difference in question whitethorn be religion, politics, race, or culture. Differences and diversity may be great if these items are dragged out on holidays or practiced in private. However, when these cultural or religious differences invade the work-place or the government, it is a recipe for disaster and exclusion. If Wal-Mart, McDonalds, and the A merican media can bring about this homogenymore power to them.

The Neo Aristotelian Criticism English Literature Essay

The Neo roomfaring Criticism English Literature Essay scratch demarcation line I each(prenominal)ow for begin with Invention. According to Leith Aristotle said that the basic job of the rhetorician is to come up the best available means of persuasion. Thats what is meant, in this context, by invention. In invention, I would like to analyse using proof. The proof which makes manner of speaking weighty norm is composed of 3 elements. These are logos, ethos and pathos. The first form is logos. This pitch seems logically structured. She organises this linguistic process chronologically. She promotes general family background as acceptable to the audiences (36-77) and then applies their explanation to her arguments. The First brothel keepers backstory draws the audiences attention and prepares them to guess what her speech is just astir(predicate). By describing the values learnt from their family (76-88), she paves the way for the idea that the decisions barrack has made during his term, are guided by the learnt values. In 90-95, her implication is that ones character is not something one can change, or imitate, or gain from his or her advisers. Further more, she implicitly describes Presidential-level decisions which require weighty responsibility should be based on the character. In exhibition to prove her arguments, she supports several(prenominal) examples what instigate has done in his term (102-126). After that she implies that he who is the first Afro-American President has not changed and still possesses the values (134-167). In the closing part, she frames his dialect on values and fairness concerning the election. She makes a plea for vote for him for his secondly term. The second form is ethos. There are some indications that she is trying to provide credibility to audiences. Michelle provides her backstory to let audiences identify similarities in their experience and belief. In 36-37, she emphasises that Obamas alternatively unusu al upbringing is really no different from hers. In 78-85, she tells most their values which learned from their family. In 83-85, she subtly addresses one of the menstruums that her economize has move in his period by keeping the focus on the large number whove helped them and gives hints at right decisions that he has made. This builds his commitment and integrity for his time in the presidency. In 102-126, she mentions his 5 actions which audiences were able to trust during his term serving the U.S populate. Especially, in 108-110, her statement is intended to remind audiences that her husband doesnt always choose the free thing to do politically. Again, she connects it to how he was raised. In 200-208, she makes an inclusive promise that jolly up will make a commitment for the U.S people. The last proof is pathos. Michelle delivers an intricately detailed story of her early life with her husband. In her story, she mentions the grandfather who suffered with treble scleros is, and thus evokes kindliness and their daughters to give an individual touch. Her mission is to humanise her husband for people who appreciate that his life is remote from the lives of ordinary Americans. She makes an emotional conjunctive between herself and audiences that Barack himself has struggled before being President and shows him as a recipe family man. She illuminates current the hard issues he faces, (89-95) and this gives recognition recent concerns of some audiences so as to show his desire to share the pain with the nation as a whole. Her speech shows the common touch, highlighting the financial crisis with major issues in the U.S. She calls out to the uniform people for linking emotion of pride and patriotism. She references America several times to bring them together. Finally, the self-described mom-in-chief (198) successfully gives effective emotion.The second part is parade of the speech. Keith and Lundberg (2008, 55) shows that this strategy guides listene rs through the speech and helps them identify and remember the most authorized points. The organisational pattern is quite simplistic and the speech is arranged in the order of time, which delivers her lasts that people might choose to support her husband. In Exordium (1-17), she starts a time of thanks and gives proper respect to those who she has met while serving their first lady in order to captures the audiences attention. She does this to bring awareness to audiences of the issues in her speech. Then, in Narratio (21-88), she tells audiences about her and Barracks family backstory before moving to Washington. She also speaks briefly of first getting to bonk him. She once again emphasises that Barrack was brought up in similar family environment. In this paragraph, she highlights their shared mind to show they are normal and humble people just like their audiences. Moreover she focuses more on the bigger picture, which is the survey and values that guided him as President . With the story, she intends to lay the foundation for the idea that the decisions Barrack has made during his term are guided by the values learnt from his background. In Partitio (89-129), she previews her speech arguments. She shares the current critical tasks on Barracks desk and reassures the audiences that Barrack has made efforts to play national issues such as Lilly Ledbetter Fair Pay Act, tax cuts, creating jobs, wellness reform and student aids. In Confirmatio (132 -173), she focuses on arguments that his position of President has not changed him. She delivers persuasive speech with regards to his responsibility, family care, and his hard-work and wants to share her love to Barrack with audiences. In 174- 196, Obama shows sympathy toward the hardships American people have endured and appreciated their sacrifices theyve made and service for the country. In Peroratio (200-209), she emphasises his value once again and makes a final plea to the audiences for financial suppo rt Barrack. She delivers her assertion of what must be done, and uses traditional final blessing.The final command in this critique is style. Lawson-Tancred (2000, 215) refers to Aristotles view of style as follows rhetoric is a practical skill and that the study of presentation is therefore required by the baseness of the audience. In general, she chooses not to pursue political argument on the competitive aspects of this campaign, but tries to focus on the positive and bright aspects with ain approach. I would analyse her speech with Figures and Tropes. The distinctive figure in her speech is repetition. In repetition of words and phrases, 6 Anaphora are utilize in I loved, we learned, the man, I see, I love, and if. And also, 2 Antistrophe are identify in story. so. Furthermore, this speech has 2 repetition of sounds, one is alliteration self-worth and decency, an new(prenominal) is rhyme honesty and integrity. She uses these repetition styles with triple and extended-triple to make her points and arguments more persuasive and memorable. She uses jokes about their middle-class life in the past in order to humanise her husband and make him more appealing and amicable to audiences (32-25, 121). Additionally she uses Tropes metonymy and metaphor. She uses the metonymy in uniform representing people who serve in military, police, and and so on for the United Sates of America. Also she uses a metaphor with America to link it to the apprehension of America, to address the nation with easy familiarity and to evoke good patriotism. In summary, her speech concentrates on reassurance and of her intention to make this speech uplifting to the audiences. Her style with a personal approach reaches out to the audiences not just the First lady addressing ask for vote for her husband.In conclusion, Michelles speech is quite narrative, deliberative and persuasive norm and makes audiences to believe Barracks campaign and to reassure how to lead the nation of a better w ay in a respectable way. She combines personal stories with broader policies of what her husband believes in. This speech was well-written with a mixture of soft jokes to clearly accomplish the goal of reminding Barracks humanism and the reason why U.S people like him. I think she indicates well what the speech is about and easily understands how her issues relate to one another. The First ladys speech connected their background to the values helps guide Mr. Obama as President. However, from the point of purpose of convention speech, which is usually about making a confederacy between the right man and the right moment, I dont think it gives a powerful impact in the content, the theme, the vision except for one line being President doesnt change who you are. One more thing I feel sense of loss is that this speech is too biographical about her husband who is running for the 2nd term, and she tries to utilise too many emotions to do people to vote him. I have to acknowledge that thi s analysis excludes the other rhetorical canons, memory and delivery. Therefore, there are some limitations in identifying whether this speech meets the needs of audiences because delivering a speech can be successful when all devices work in place.

Product Life Cycle Of Cadbury Dairy Milk

Product Life Cycle Of Cadbury dairy take outCadbury chocolates was started in Birmingham in 1824 by John Cadbury. Chocolate in those years was a precise elitist yield. Cadbury dairy draw came up with the mix of take out and chocolate tray which is pretty much how the product still is. thither has been no drastic change in the recipe of the product but the package and the representation and prominence of the methamphetamine and half of draw logo has changed allplace a period of time.Cadbury India began its operations in 1948 by importing chocolates and wherefore re-packing them before distribution in the Indian grocery store. Today, Cadbury has five comp whatsoever-owned manufacturing facilities at Thane, Induri (Pune) and Malanpur (Gwalior), Bangalore and Baddi (Himachal Pradesh) and 4 sales offices (New Delhi, Mumbai, Kolkota and Chennai). Its corporate office is in Mumbai.Worldwide, (http//www.iloveindia.com/economy-of-india/top-50-companies/cadbury-india.html)A Timeli ne1904 A new(a) recipe is perfected by George Cadbury for milk chocolate.1905 Cadbury launches dairy Milk onto the merchandise a new milk chocolate that contains far more milk than anything previously tasted and with a unequalled creamy taste.1913 Dairy Milk becomes Cadburys vanquish selling line.Mid 1920s Dairy Milk becomes UK brand attractor a position it still enjoys today.1928 Fruit Nut is introduced as a variation of Dairy Milk. The glass and a half advertising catchword is introduced.1933 WholeNut is added to the Dairy Milk family.1948 Cadbury Dairy Milk is sold in India1998 Dairy Milk is re-launched with the new and modern pack design, but its recipe and unique taste be still very similar to the original recipe.2005 Cadbury Dairy Milk celebrates its 100th birthday. (http//www.innovation.cadbury.com/allaboutus/ourbrands/featurebrands/Pages/CadburyDairyMilk2.aspx?TabIndex=1) deformity Identity Kapferers modelStage in the Product Life CycleCadbury Dairy Milk is in the matureness stage of the product Life cycle. It currently has a market grapple of 70% in the chocolate market and is way ahead of its competitors. There is a high degree of brand awareness. The colour purple and the glass and half full logo is amongst the most recognised logos and the connexion of the two with Cadbury Dairy Milk is synonymous.Market Scenario/ChallengesAccording to AC Nielson rent of 2007Facts FiguresThe Indian Chocolate market is estimated to beat around 1500crores.It is growing at the rate of 18-20% per annumWith 72% of the market share in India, Cadbury is the market leader.CompaniesThe 2 main competitors in the Indian market that Cadbury faces any competition from are Nestle and Amul.There are several new and local brands exchangeable Candico, Sweet World etc. which are onerous to make its aim felt.Consumer TrendsThe Mithaai or sweet has been the tradition in India so far. Chocolates are noow trying to break into that league and hence faces stiff competitio n more from this product category than its immediate competitors.Chocolates are more of an impulse buy.Consumers are preferring chocolates to Mithaai because of proper(a) packaging, longer shelf life, mid-range pricing and convenience.Consumers have started showing interest in not just milk chocolates but opposite varieties manage subdued Chocolate etc.One of the major challenges that Cadbury Dairy Milk faces is a decline in sales due to new variants being introduced in the market by other brands which could result in the product go from maturity to decline stage. Another major challenge comes from a polar product category altogether which is the Indian Sweets or Mithaai.Steps taken by brand at each stage- at a confabulation and product levelIntroductionCadbury Dairy Milk advertising has eer depicted a rich tapestry of human emotions and relationships. In the 1980s, it was positioned as the perfect expression of love, captured in memorable copy sometimes Cadbury sack say it better than words. During the early1990s, Cadbury Dairy Milk emphasised its international identity, communicating that it was the real taste of chocolate. In 1994 came the path-breaking real taste of life lead. The ad featuring a woman running on the cricket field celebrating the success is still strongly etched in our mind even today. This campaign created a dramatic shift in the way chocolates were perceived. Cadbury Dairy Milk has increasingly become trapped as a reward or bribe for children and this campaign unshackled the brand by re-positioning it to the free-child in all adult. Cadbury Dairy Milk redefined itself as the perfect expression of spontaneous, shared safe(p) feelings, providing the real taste of life experience. The strategy paid off Brand Cadbury grew by over 50% in sales volumes. (Super brands)Growth then in 1998, the next stage of growth for the brand dealt with popularising consumption in a social context, especially in more tralatitious settings like wed dings. With the campaign Khaanein waallon ko khaanein ka bahana chahiye featuring Cyrus Broacha, Cadbury Dairy Milk aimed to substantially increase incursion levels. The campaign was launched in tandem with the award winning Kuchh khaas haicampaign and the media strategy was to allow the two co-exist towards a common vision A Cadbury in every pocket. The brand penetrated into smaller towns and sales volumes grew by 40% (Source Internal sales Data). (Super brands)Crisis ManagementThe worm controversy resulted in Cadburys brand image victorious a beating. They had to recall a batch of chocolates. Instead of taking any short term measures, Cadbury utilize this opportunity to take action and rebuild the trust of people. They launched a project Vishwas which educated retailers and wholesalers on storage and other aspects apart from educating consumers.The other major step was to change the packaging. The confederations repackaging exercise, which utilize a combination of packagin g technologies, was unprecedented in the category. With the redesigned packaging in place, the company decided to communicate the measures it had taken to safeguard quality standards. To add credibleness to its pitch, Cadbury took recourse to Amitabh Bachchans deep baritone. This was the first time that a celebrity was used to endorse Cadbury Dairy Milk. The commercial did wonders to consumer confidence.A series of ads with Bachchan including Pappu Paas ho Gaya to missy Palampur brought back the lost credibility of the people. With Bachchan they also launched their new positioning of Kuch Meetha Ho Jaaye bringing in the tradition of celebrating a joyous occasion in India with sweets and now Cadbury Dairy Milk in particular.MaturityThe focus for a period shifted to taking the concept of Kuch Meetha Ho Jaaye further. The Pehli Tareekh Hai campaigns talked about the importance of having Dairy Milk and celebrating on getting your pay on pay-day. The ads had a very retro-feel to it and did click with the audience. But, it is the recent string of Shubh Aarambh ads that have brought back the old while of Cadbury Dairy Milk with its very interesting insight of mixing the traditional with the new age.SummaryCadbury Dairy Milk has adapted itself to the Indian market quite impressively. From making a sweet eating nation to confuse to chocolates to becoming the market leader, Cadbury Dairy Milk has done it all because of the stirred up connect it established with the consumers. Its communication also always focused on the emotional aspects and feelings of life apart from spontaneity. Its communication has always showcased its values and personality. In my opinion, the Kuch Meetha Ho Jaaye concept is a goldmine which can be used in a variety of ways in a rude like India.

5c Battery Crisis At Nokia Marketing Essay

5c Battery Crisis At Nokia Marketing EssayNokia bow window is a Multinational communication and information technology corporation headquartered in Keilaniemi, Espoo, Finland. The Nokia Corporation is engaged in manufacturing of expeditious phones and portable IT devices. Nokia has sales in to a greater extent than 150 countries in like manner 123000 employees in 120 countries and is the publics second largest manufacturer of mobile phones subsequently Samsung. Nokia produces mobile devices for every major(ip) market segment and protocol, including GSM and CDMA. In India Nokia started its business in the year 1994 and they set up a mill at Sriperumbudur in Tamil Nadu and is glob all in ally the second largest proceedsion rank in Asia, after the China plant.Nokia world one of the market leadership in Mobile Communication has always focussed on customer, kindred and trust. Building fri send awayship and trust is the heart of Nokia Brand. Even the logo of Nokia shows their smirch personality.BL 5C Battery Crisis at NokiaNokia Corporation has made connectivity truly ever- present. It has emerged as the world leader in mobile technologies and moved towards its vision of Connecting People. Even after having a good strategic growth and transformation, Nokia in the year 2007 had recalled active 46 million units of its BL 5C model of mobile phone batteries which were manufactured in the midst of December 2005 and November 2006 by the Matsushita Battery Industrial Co. Ltd. Due to complaints from its consumers about the heat of the batteries. On August 13, 2007, Nokia issued a warning over its BL-5C batteries across the world, stating that these batteries whitethorn get overheated while charging. It said that about hundred such incidents of overheating had been reported globally but there were no reports of the batteries being associated with any serious injuries or damage to property.Service Recovery by NokiaOne of the top and the most important prior ities for Nokia was to handle the shelling crisis in an intelligent manner so that is does not raise any questions to the brand name name of the caller and in addition the integrity of the company. The warnings issued by Nokia created a nation-wide fear among the consumers.The consumers checked their Nokia handsets and rushed to the nearest service centre. The Company clarified the problems relating to the batteries and to a fault offered to replace the batteries free of cost to the consumers.http//t1.gstatic.com/images?q=tbnANd9GcQk-Ax8gOow5C2v1COpRk-XJUB0zRFvsbw5bDRKku7NH1PZX69X9AThe head of customer and market trading operations at Nokia, Mr. Robert Anderson said By reacting swiftly and responsibly, and by being to the full transparent, we believe that the consumers view Nokia as a responsible and a sure brand.The panic all over the nation in the minds of the consumers created havoc and also affected the brand image of Nokia. To overcome such problem and to tranquillize the growing fear in the mind of the customers, Nokia through advertisements in motley national newspapers and TV interlocks made it clear for the safety of the consumers it had issued a convergence advisory for the BL 5C batteries and not a total recall of the product.Nokia took all mathematical actions to ensure customer safety and satisfaction. Nokia launched a customer service syllabus to help customers and retailers recognize non original batteries. They also introduced the stratagem of customers could check online by keying the battery subroutine from the website of Nokia. The customers can check the status of their batteries by stating the 26 character battery identification number, the customers were even allowed to SMS the battery identification number specified by the company. If the battery was found defective and was eligible for permutation then the customers were to fill an online form where the new battery was dispatched to the consumers registered address wit h a postage prepaid envelope to send the old defective battery back to the Nokia office address. on the whole these options were not enough because there were also some independent mobile service and buyers and because of that Nokia was unable to reach among all its consumers. To overcome this problem a toll-free telephone helpline was placed at each Customer Call Centre as well as the Nokia Priority Dealers. With the help of the toll-free number Nokia was able to reach the local customers easily. There were more(prenominal) than 150000 phone calls within a couple of days. All the batteries were sent to the CCCs and the RDs which came directly from the consumers.The After Affects of the crisis was that during the 2nd quarter of 2007, Nokia sold one hundred one million mobile phones, which was around 29% increase from the previous year. Nokia proceed to be the market leader even after the crisis this was because Nokia had a strong sense of Social Responsibility. This scheme was a big hit for Nokia and their customers were more than satisfied with the customer service. In the end instead of being a damage control exercise, it turned out to be Marketing and PR campaign for Nokia with even more word-of-mouth publicity was created.Leading mobile operators in India, such as Bharti Airtel and Hutch, have come to supportNokias efforts in facing this crisis. They appreciate the responsibility that it has bow outn over its fault in the matter and the fast solutions that it has started deploying. Nokia will have to suffer a major step backwards, in profits and brand credibility, one that it must acknowledge in order to reconfirm its names having always been linked to product quality.http//t1.gstatic.com/images?q=tbnANd9GcQk-Ax8gOow5C2v1COpRk-XJUB0zRFvsbw5bDRKku7NH1PZX69X9AThere were of course a few disgruntled customers who felt unexpended out as they werent eligible to avail a free replacing of their batteries, but then that would be a few dissatisfied customers no matter what ever scheme or gimmick was tried. But on the whole, since an overwhelming majority was happy in the end, that is more than enough to allege and state the scheme, operation and exercise as a success.Nokia managed to prevent a mad scramble at their authorized service centre (ASC) network and causing an overload on their staff, by making this exchange scheme / offer available from the customers home/office itself, so this benefited the customers too from having to take time out specially to visit a Nokia ASC and then end up spend hours in a queue.It was also important for the company to communicate clearly and transparently with its consumers. Nokia contended that it had acted swiftly and transparently in the opera hat interests of its consumers and hoped to come out of such a crisis. Nokia won the hearts of the customers to successfully defuse the crisis that could have generated a bigger loss to the Company as well as its well built image. In the end some(prenomina l) Nokia and its customers were happy.CUsersMayankDownloadsimages.jpg

Causes of Islamic Radicalism

Ca expends of Islamic ultraismAnastasiya Sernetskaya enigma Solving in a Global Age Islamic RadicalismSince the eighteenth century, the Wahhabi movement vied for the rejection of new Muslim ideas, instead reverting back to the real beliefs set by the Prophet Muhammad (Commins 5). From their roots in Arabia, multiple groups that embraced stem convolute beliefs of Islam grew. They now span the whole globe with study groups such as the Taliban and Al-Qaeda in the in-between vitamin E, the Caucasus Emirate in Russia, Abu Sayyaf in the Philippines, and Al-Shabaab and Boko Haram in Africa. However, thoroughgoing Islam originated from the nub East (Commins 3), an area with a deep register of destitution (Long 7) and, in turn, a history of religious political relation institutions that only memorise upcoming generations militarism and the Quran (Tavernise). Instead of shape for symptoms of Islamic foreism, it is important to authorize for its root puzzle (Hamid) and help fu nd nonreligious close education be attempt of the Middle Easts importance to the global economy and future dealing concerning oil (Ttreault).The first cause of Islamic alkaliism lies in what can be c alled the Hesperian Grip, the strong presence of American and colonial culture. After beingness War 2, oil resources developed and sent imperialistic powers to the Middle East. This created a dependency on the Middle East and their resources. However, the relationship between major global oil economic powers and local populations in the areas of extraction has non been fostered instead, an irreconcilable divide between Islam and the West emerged (Ttreault). Similar to British imperialism, the join States involves itself in the politics of the Middle East and takes it upon itself to solve the Middle Easts jobs, initiating departure and invasions. As western regulate increased, industry created a connection to Western culture, one that includes provocative clothing, music, and habits- all of which go a stimulatest the fundamentalist interpretation of the Quran. These direct hold the ideals of the fundamentalists and thus fuel anti-Americanism and win rebellion against modern progression. The close why such ancestor religious organizations thrive is by their use of religious persuasion to impose the true interpretation of the religious text. They oppose modernity and instead act on sharia law law of nature, which instead of brass by layperson laws, only looks toward Muslim rules and regulations based on hard-and-fast interpretations by the Quran. In addition, when the fall in States began to occupy Iraq, it created an anti-American sentiment in the area that only grew as Muslims realized a long history of American negligence and indifference towards supporting followers of Islam (Long 1). Conflicts in Bosnia, Chechnya, and Gaza, straight targeted Muslim victims, and these conflicts are given as an example of where Western nations take on failed to act quickly or effectively to protect Muslim civilians (Baksh 2). Their avocation of Iraq and their refusal to aid Muslims created a strain on the Middle Easts relationship with the United States and further fueled anti- American sentiments while turning to a to a expectanter extent entire solution that incorporated their religious values that they place great value onto (Long 201). An some other cause of Islamic radicalism in the Middle East is the high poverty rate. Their huge variation in oil wealthiness across the region drives income disparities (Long 6). Historically, the Middle East has not expanded or modernized along with the rest of the world. Instead, their history shows a reliance to turn to religion whenever they needed consistent governing. This led to the creation of Sharia law and an importance placed on religious education. The vile who live sticky lives were much much susceptible than those who could afford a strong, secular private education (Long 7). I t has been stated that countries like Pakistan have never really taken their education seriously, and rely only on the Quran for educational resources. As students learn about the way of the Prophet Muhammad, close to either fall upon no value of further schooling and drop out or they further their religious education and learn how to preach as a career opportunity. Many of the organizations that take up teaching young children and organizing sermon groups have been linked as stepping stones to Al- Qaeda or the Taliban (Tavernise). The third cause of Islamic radicalism is the political backing by Iranian leader Ruhollah Khomeini who had a crucial position in the rise of extremist government. While in power he stressed the spiritual over the material, (Sorenson 45) and implemented Sharia law. As fundamentalists first began to pop up and run for official power, there was a tense struggle between factions. As Khomeini backed the radical Muslims, he in turn increased radicalism in Iran and pushed for the execution of moderates. Radical leftist guerrilla groups sprouted all over the area as they became more organized under a provincial government and gained authenticity and power (Long 59). This highly contrasts to the Philippines where Abu Sayyaf, the major Islamic terrorist organization, has not been able to gain such a strong political backing and thus radical Islam has not been able to grow with such vigor (Ankerson 241)The primary cause of Islamic radicalism cannot be the Western influence or the politics of Iran. The Western Grip that was created affects many countries but none have spurred radicalisms like countries in the Middle East have. As scholars Long, Reich, and Gasiorowski stated in their book The government activity and Politics of the Middle East and North Africa, The inescapable American influence affects almost every other part of the world with no radical consequences, (23) so why is the Middle East so unique? To rein its primary cause, o ne must look to the root cause of all problems instead of just looking at symptoms, like the politics of Khomeini, who began his radical backing after a mass influx of broken governments and fundamentalist groups who promised to stay true to the Quran and bring Allahs glory to the area. The Wahhabi movement was another(prenominal) symptom of the people reaching to find stability in their government and life. All of the corruption spurred from the true root cause of Islamic radicalism- poverty. The abject began to and continue to turn to radical ideas because of fewer opportunities in their society other than ones to preach religious ideas. They are facing a socioeconomic contain behind the rest of the world, and it corrupts their education, which builds a foundation for the upcoming generations in the Middle East, thus progressing the radicalism and turning fundamentalism into a standard in the government (Burhania 16).The most viable solution to Islamic radicalism lies in funding secular education. different past attempts to go in and fight the groups out has only spurred more violence and backlash against Westerners, pushing the divide between the two regions further and further. Attempts to change the government cause progress but not affluent to effect poor areas that radicalism grows from. Instead, it is important to solve their education as poor public education forces them to turn to Muslim education sources and breeds radicalism (Rasizode 54). Education that is secular creates a more western-positive approach and educates about democracy therefore solving both other causes of Islamic radicalism.Islamic radicalism is a complex problem that is multifaceted. Although there are many proposed solutions, one must look at how radicalism is bred and how it spurred in the Middle East to see that education could help solve poverty and fundamentalism.

McTaggarts Argument Evaluation Essay -- McTaggart Time Existence Essa

McTaggarts Argument Evaluation McTaggart takes a bold step in trying to dis show up the existence of a phenomenon as taken for granted and unquestioned as brea social occasion when he tackles the issue of quantify. If for no early(a) reason, this quest is extremely daring in its scope, because he chooses to question an entity whose creation has probably never crossed most(prenominal) peoples minds.McTaggarts goal in his paper is, on a large scale, to prove that time does not exist. We will, however, be tackling the aspect of time k forthwithn as the A-Series in this essay. His entire tilt rests on his ability to prove this A-Series is unreal. The A-Series is the tighten component of time that we perceive. When we refer to happenings in our lives, they occur in the past, point or future tense. Which tense a given example commands depends on its relation to a moving now. As we move through life, things in the future move ever closer to the present and after an event occurs it is forever moving further and further into the past thanks to the forward now. McTaggarts goal is to prove the logical difficulties that the concept of the moving nows existence c each(prenominal)s to mind, and it is these difficulties that ultimately lead McTaggart to rule out times existence.McTaggarts starting time step in proving his point is to spotlight the incompatibility of the respective tenses of past, present and future. The incompatibility lies in the fact that no event can possess all of these properties at once. At first glance this may seem like an obvious and meaningless thing to say, because no one would argue that anything represents all these qualities at one time. Instead, most would be inclined to point out that an occasion holds all iii of these qualities at three different points in time. McTaggart has no problem with this necessitate and goes so far as to label severally period during which something has each of these qualities as T1, T2, and T3. When so mething exists at a certain secondment in the future, that importation is T1. This strategy is applied to the event at the moment it enters the present it is hither that it is known as T2. And when the happening is located at a moment in the future, it is referred to as T3. Again, objectors to the theory that the A-Series is unreal would smell like they gloss over have the upper hand fully agreeing with McTaggarts logic, but this is where McTaggart make... ...ature of idols creation. The vastness of that which Hes created suggests that there will be things that humans wont be able to logically assortment out. This inability should not, however, be mistaken as proof that the A-Series or some other complex entity does not exist. McTaggarts argument lacks proof of his claim he uses his oppositions inability to form a definite disproof of his claim while he never really provides one himself. date McTaggart makes a pretty convincing case, I dont feel like there is any real proof in his claims. in that location is compelling evidence in his arguments, but he definitely leaves agency for dissent. One other problem I have with McTaggarts argument is what his conclusion means. Assuming he has made an air-tight case that cannot be argued against, what has he really said? Following his logical process he doesnt provide a meaningful conclusion. What have we gained from knowing that the A-Series and our comprehend now do not exist as we were once for sure they did? Do we change the way we live our lives? Nothing at all changes, because our perception of the world remains exactly the same, with nothing more than a slightly enlightened perspective gained.