Market Entry Into Kenya for a Food Franchise Essay Example

Market Entry Into Kenya for a Food Franchise Essay Example Market Entry Into Kenya for a Food Franchise Essay Market Entry Into Kenya for a Food Franchise Essay BNU5013 †International Management Strategies Post-Module Assignment for Prof. Minyuan Zhao The point for our group introduction was the development of Global Franchise Architects (GFA) into Kenya. The gathering chosen this organization as we had quite recently finished a correspondence methodology for them on the best way to grow in India, and one of our associates who is from Kenya believed that it may be a reasonable alternative for GFA to venture into Kenya. This paper will endeavor not to rehash any realities expressed as of now in the introduction, except if required to feature a particular point. At an elevated level the gathering concurred, by a popularity based procedure, to the accord that GFA ought not venture into Kenya, however I might want to differ with that appraisal after further examination and investigation all alone. The key qualities of GFA are: 1) Operational greatness: This encourages the financial specialist to get an exceptional yield on Investment (ROI) 2) Portfolio of 9 brands: Having various brands gives the speculator to open consolidated stores with various brands or single out the brands that they need to concentrate on. The fundamental features that make Kenya an appealing business sector are: Positive GDP development Lower loan fees less expensive credit get to Inflation down ( 5%) Market: 4 significant urban areas opportunity †Nairobi (4M), Mombasa (1. 5M), Nakuru (1M), Eldoret (. 8M) †Majority Western style taste, settled in â€Å"eating out† culture †High extent of youthful and out-going populace. Rivalry †2 worldwide (South African) food franchisers + neighborhood brands. †All have constrained menus, not very much oversaw and costly. While dangers entering Kenya are: High oil costs Exchange rate change Political steadiness The principal thing that one needs to take a gander at while choosing to enter a market is whether there is an interest for the item being sold and the spending limit of the customers. In the most recent year the Kenyan economy has been recuperated from a droop and is right now blasting. Simultaneously the cheap food business has been developin g with expanded buyer burning through (1). Another contestant can exploit the vacuum made by the conclusion of cheap food stores because of the post-political decision savagery and worldwide monetary lull. The subsequent thing is the way an organization can separate itself from its rivals. GFA depends on its operational abilities alongside privately sourced produce to give a high ROI. There are a couple of fixings that are flown in from the focal kitchen in Thailand like cheddar to keep up a predictable standard of value however the rest all are obtained locally. With the ongoing blast of great nearby produce (2) the franchisee would not need to depend on traded products alone which bring about greater expense of merchandise sold and lower benefits. Pen Analysis: While performing CAGE examination to decide whether GFA ought to enter Kenya or not the main thing contrasted with was the current activity in Sudan. A few things that stood apart during this examination were the likenesses between how Starbucks propelled and worked in China, a tea drinking nation with low copyright security. Social: International food tastes in significant urban communities like Nairobi and Mombasa and the ability to pay a premium for Western items Presence in Sudan can't be utilized because of contrasts in culture and nearby food inclinations Authoritative: Lack of TM assurance e. g. Brand Pizza Inn worked by an alternate proprietors of Pizza Inn U. S GEOGRAPHIC: Local Procurement of 65% of COGs, Rest would should be sent from Thailand Easily open from India and Bangkok via ocean and air. Eastern and Central Africa’s monetary and correspondence center ECONOMIC: $838 GDP per capita, low $ yet clients in city ready to pay a premium for western items Agricultural based economy, guaranteeing great gracefully of crude material required for the food business On the off chance that GFA can make a picture of a worldwide supplier and cut a specialty the inexpensive food showcase it can succeed. Alluding to the FDI choice tree alongside the confine investigation one can conclude that it is suitable to enter Kenya yet just if GFA can locate the correct contact to establishment with. GFA ought not go in for going yet direct an exhaustive quest for the privilege to neighborhood accomplice, one who comprehends the standards and guidelines on the nation and has worked other retail business in the nation. AAA Strategy Implications: When a choice has been made to enter the nation, GFA would need to choose which of the Adaptation, Aggregation Arbitrage (AAA) methodology to exceed expectations at. It is difficult for any organization to exceed expectations whatsoever three simultaneously yet center around various angles or crossover of two methodologies as its procedure develops. The following is a brief glance at every one of the three techniques: Adaptation: GFA should change its menus to suit the neighborhood taste. It can't attempt to imitate the menu that it serves in Sudan because of the different culture and dietary pattern contrasts. It’ll likewise well to alter its obtainment methodology of crude material to conform to the nearby flexibly chain the executives model. GFA would likewise need to adjust on how the item is advertised and the structure of the store I. e. free Pizza stores versus joint Pizza and Ice cream store as featured by how the different franchisees work in Kenya. Most are run as joint stores and related to other retailing outlets or petroleum siphons. Having said that GFA may likewise separate itself from rivalry by giving very good quality Pizza stores like Pizza Hut does in asia. Conglomeration GFA has been in activity for longer than 10 years and there are unquestionably things it can total among its appropriated tasks, things like Kitchen structure expertise, gracefully chain arrangement, promoting guarantee, fundamentals of the menu and so forth. It can likewise additionally total the shipments to its two African nation franchisees to bring down expense of delivery and dissemination. Despite the fact that the two may have various menus, they would in any case need a similar fundamental items that are imported like cheddar, kitchen gear and so forth. Exchange Despite the fact that GFA can't exchange to bring down work expenses or exploit costs in India or Thailand as the expenses in Kenya are entirely modest, what it can do is exchange on the nature of the items to charge a premium. It can get excellent cheddar and sauces that its rivals can only with significant effort repeat and charge a premium for it while simultaneously staying quiet about its center plans. Increasing the value of affirm the passage into another market one can play out a speedy ADDING investigation and check whether the section includes any monetary worth or not. The picture underneath is a speedy preview of my investigation: pic] Adding Volume: GFA will have the option to add volume to its general numbers by including more stores Decreasing Cost: GFA may have the option to bring down the expense for franchisees a piece in its Sudan activities by sharing some transportation and coordinations cost with Kenya particularly on things that must be sent from India or Thail and. Separating: GFA will have the option to separate itself in the nearby Kenyan market also in different markets by having worldwide tasks in various nations and landmasses. Improving Industry Attractiveness: GFA won’t have the option to have an over the top effect on this front, however it will have some underlying mover advantage particularly since a great deal of the other inexpensive food stores shutdown during the last monetary downturn. Killing Risk: In principle GFA will have the option to kill chance by enhancing over various nations however truly it may be risking extending itself excessively far. Likewise by moving into a nation like Kenya which doesn't have stable world of politics it may run into the danger of its stores being closed, which ought not affect GFA as much as its franchisor. Creating Knowledge: GFA will have the option to learn on the most proficient method to work in creating economies in Africa and if fruitful can use this information to additionally develop the landmass. Having done the fundamental examination the exact opposite thing GFA can take a gander at how its potential rivals are acting in Kenya. Innscor Kenya, a piece of Inscor Africa (a Zimbabwe based organization with various brands) moved to Kenya3 moved to Kenya utilizing the establishment model. It additionally works like GFA with Multiple brands under one umbrella. Inscor saw the Kenyan market as the most encouraging on the continent4, where it before long additionally extended its tasks. Remembering such reference focuses I think GFA should take a gander at extending in Kenya through diversifying with a reasonable accomplice. References: 1: businessdailyafrica. com/Corporate+News/Food+businesses+record+growth+on+improved+buying+power/ -/539550/1039392/ -/thing/0/ -/rjqcn9z/ -/record. html 2: tegemeo. organization/reports/other/Regoverning_Kenya2007_information_sheet. pdf 3:http://dialadeliverykenya. co. ke/about_us. html 4:http://allafrica. com/stories/200402100125. html Class material and gathering introduction

Aries epica Free Essays

We are guided by a vital arrangement that causes us to rethink the review understanding of millions over the globe. To be sure that empowered us to remain in front of the opposition and encourage a computerized transformation in India and the Middle East. Aries Epic is the pioneer in AD Advertising and Corporate Videos in India. We will compose a custom article test on Aries epica or on the other hand any comparable theme just for you Request Now We house outstanding amongst other AD Stereoscopic studios in the district. Objective: 1 . To make a worldwide brand by driving and change the world’s seeing experience. 2. Abusing the first mover bit of leeway to be a house hold name in worldwide racketing/buyer gadgets network if there should be an occurrence of AD TV and AD/AD change. . To make a promoting channel to make a chance to sell and dispatch other sub items to industry. 4. To make AD virtual show stage. 5. Draw in worldwide acknowledgment to mark â€Å"Aries† Products and Services offered: Our center administrations envelops the accompanying Stereoscopic going for organizations, highlight films, publicizing, occasions (counting marriage capacities, introduction. ) and so forth. Stereoscopic after creation the executives (control of the upkeep of stereoscopic arrangements, Editing, Composition, D’). Creation of AD stereoscopic activitys. D Stereoscopic video introductions in Medical field and Educatio n. Far reaching AD and AD Solutions AD Broadcasting Solutions AD Live Projection for stage appears or any occasions AD Projection Solutions (Permanent Mini AD Theater establishments and impermanent establishments for expos, property show and so on ) AD Printing Solutions AD theatre establishment and AD films Animation Services AD Animation2D Animation Story Boarding/Animating Visual Effects/CGI Post Production Gaming Concept Creation/Development/Pre Production Holographic Imaging Next Generation Event/Marriage Video inclusion Features of the administrations incorporate One-of-its sort idea from India’ s No. L universal video creation brand Ultra-current AD Technology No cameramen to obstruct the view K film position with CGI and Del AD †AD change office Worldwide live spilling AD Invitation structure AD Photo collection 5. 1, 7. 1 Atoms sound plans Animation and VEX studio Full-fledged activity studio for advertisement and promotion movement. VEX for film and TV Complete preproduction and after creation offices Aries Epic Academy Aries Epic Academy is the first AD Stereoscopic Film Academy in Quite a while and the Middle East began with a dream of giving quality instruction in AD Stereoscopy, AD Animation, Editing D’, Audio Engineering and VEX. Courses offered; 1 . Promotion Stereoscopy a. Promotion cinematography b. Stereography c. Advertisement Editing d. Promotion creation AD to AD transformation g. 2. Complete enhanced visualizations preparing. 3. Advertisement and AD liveliness 4. Altering and Del 5. Sound Engineering SOOT Analysts: Strength Pioneer in AD Advertising and Corporate Videos. Innovative edge. Settled brand name â€Å"ARIES†. Aries Epic Academy. Organization profile †Mr. Johan Roy as a brand diplomat himself. Wide assortment of rodents and administrations. Shortcoming Initial Expensive Lack of Technical staff Lack of mindfulness among clients. IP assurance Opportunities Huge blast in AD advertise. Expanded mindfulness as a vocation. Rising portion of redistributing pie. Social gaming prominence. Expanding use of VEX and AD in motion pictures. Increment popular for neighborhood content. Wide utilization of activity in commercial industry. Dangers Newer better innovation may develop. Make back the initial investment plausibility Competitors Cultural compels Lack of government bolster Market examination: The Indian Animation gaming Industry is one of the quickest developing enterprises in he nation today. Exceptionally gifted labor emotional cost viability have made impressive development over a previous hardly any years, with a bigger quantities of players scrounging the space. Indian Animation Gaming Industry is esteemed at 739 million dollars with a compound yearly development rate (CARR) of 32 percent between schedule years 2005 2009. Activity through a late starter in India is considered as one of the most encouraging fragments of the media outlet. The business in the wake of encountering solid development rate in the past is relied upon to be in the pink of its coming years. From the present market size of SIDES 774 million out of 2010, it is foreseen to contact the highs of SIDES 3040 Million by 201 5 developing at a CIGAR of 25 percent during 2011 †15. Target clients: TV channels Gaming industry Film industry Advertisement industry Upcoming occasions Educational division Medical field Corporate segment Government segment Mobile application world Web engineers Event the executives bunches Expos, amusement shows and display Hospitality segment Marketing Strategies Channels: A great and appropriate site which can exhibit our nature of work and innovativeness. Demo for each target gathering Keep in touch and information base of individuals related with film and TV industry. Tie ups with occasion the board bunches on commission bases or common advantage bases. Internet based life promoting. Direct advertising utilizing promoting administrators. Use database of Medici TV for clinical segment. Utilizing the Aries bunch marking Strategic occasion Tie - ups between the different divisions for promoting purposes Getting engaged with online gatherings and masses Participating in different expos. Channels: Brochure of the item and business cards. Occasions showcasing utilizing the vital tie-ups between divisions. Telemarketing of the diminish to potential clients Email promoting of the item Online showcasing system can help secure new clients, for example, internet based life methodology and online paid techniques Direct selling by fixing meetings with client and instructions our item An ad would be a decent alternative in the referral procedure would help in expanding the client base Advertise with a notable print distribution. Starting the procedure by equipping with required advertising instruments, for example, handouts, visiting card, PPTP and so on. Making essential databases for deals and showcasing. Execute the email promoting telemarketing forms. The most effective method to refer to Aries epica, Papers

The Issues with Infrastructure Research Paper Example | Topics and Well Written Essays - 750 words

The Issues with Infrastructure - Research Paper Example Sadly, the need to assemble new foundation comes when we are managing financial shortfall. The paper will investigate account, the significant issues with our foundation, including impacts of fear mongering and cataclysmic events, financing for offices and new arrangements planned for including private area in building the new framework. Dread assaults have come up as another danger against our general public and security has risen as an essential factor to be implanted in our present framework. Security has recently discovered need, specifically after September 11 assaults. We needed to roll out serious improvements in various areas of framework to decrease the risk. One such model can be seen at air terminals. Expanded traffic has caused blockage at most air terminals and they have become exceedingly packed places alongside maturing foundation including runways. Safety efforts have contributed towards the issue and we see portions of new scanners and observation gear all around. Th ey have opened up another major necessity for security and gobbled up overwhelming speculations. Dread dangers have changed the ordinary techniques to security driven arrangement and have left an impression on the old foundation that is altered to consolidate security highlights. The framework set up for cataclysmic event incorporates early admonition frameworks to give government a possibility of actualizing shields. Other than these checking frameworks, salvage groups are extravagantly entrusted and standard working techniques for each are very much characterized.

What Is a Narrative Descriptive Essay Sample?

What Is a Narrative Descriptive Essay Sample?The best part of writing a narrative, descriptive essay is that no matter what type of essay writing you would like to do, it can be done with assistance of narrative, descriptive essay samples. The process of writing the essay is pretty straight forward; however, there are certain parts that you should be familiar with before you take the first step. If you are seeking to find a sample that suits you, take a look at the following paragraphs for ideas on how to do this. Although there is no one perfect model for writing an essay, you can always find one that you will be familiar with and can work with.First, one of the first things that you should do when you are trying to come up with an essay for descriptive writing is to come up with a story that best describes the topic. Take note of the character and the setting of the story. You must come up with a scene or something of the sort that best speaks to the facts that you want to present and is at the same time, a part of your own personal story.You should know that the basic structure of an essay that is to be completed on a descriptive story is a structure that you can adhere to, but, you can tweak it a bit if needed. There are essay writing outlines that can help you follow a structure in order to come up with an effective essay. At times, you may need to modify the structure a bit to make it fit in the way that you are used to, but, once you have had the structure, you can tweak it until it fits right into the outline that you have.In order to start constructing a good story, you need to come up with a structure that will enable you to work with a common structure. This structure is not necessarily the story structure, it is the structure that can be followed from beginning to end.This structure helps you come up with your essay effectively, but, be sure that you can keep to the format once you are done with the structure. The structure of the story and the stru cture of the essay must be used to go along with each other and, you cannot get by with only one without going against the other. Also, you need to be certain that the story and the essay will work together in order to achieve the goal of having an effective essay.Another thing that you should know about the structure of an essay is that you should know that there is a common theme that runs through all of the stories. This theme will help you know how you can frame the essay from beginning to end. The theme will also help you come up with an effective essay that will work with your needs in the composition of the essay.As you know, it is not as hard as you may think to come up with an essay in writing that will speak to the specific topics that you are looking to present in your essay. If you are looking for a good model to follow, then you can find one that will fit in with your needs and will even help you come up with an effective essay that will help you in your career as well.

Quantitative and Qualitative methods - 878 Words

Contents 1.0 Introduction 2 2.0 Research methodology 2 Data types 2.1 3 Measuring Data 2.2 3 Graphical Data 2.3 3 Empirical research methods 2.4 3 Quantitative Methods 3.0 3 Qualitative Methods 3.1 3 Bibliography 4 1.0 Introduction I have been asked to produce a report which critically evaluates a wide variation of methodologies and how they can be applied to a given scenario. In this report I am going to be analyzing the usefulness of the methods that I can apply to different situations I will also be going on further to explain my knowledge of these methodologies by selecting methods and creating research documentation for a that scenario. In this scenario I am part of an IT Support Team of a large Further Higher Educational†¦show more content†¦(USC, 2009) Data types 2.1 If there is data that is in numerical form this is called quantitative data if not then it is if referred to as qualitative data if there is no numerical value or data. For example qualitative data can be anything other than words for example it could be a recorded video or photographs these types can be identified as qualitative data Measuring Data 2.2 Measuring and analysing data involves gathering quantitative data about various products and the processes and analysing that data to influence your actions and plans this can allow you to gain a understanding of the process, products, resources and environments and evaluate so that you know the status with respect to your current plans and being able to predict the relationships among the processes and the produces you observe using these attributes to predict other values and products and processes you can improve these milestones by knowing the root causes of these problems and identifying where you can make improvements. Graphical Data 2.3 Many researches can and do use histograms and bar charts and graphs to show the way that the quantitative data is distributed in doing so this makes it easy to understand the results easy, to compare the data and evaluate quickly and also if someone else is using this data bar charts and graphs are fairly simplistic to understand thus helping the research further itself.Show MoreRelatedQualitative Quantitative Research Methods1047 Words   |  5 PagesQualitative amp; Quantitative Research Methods PSY 326 Dr. Willow Aureala March 29, 2011 Qualitative amp; Quantitative Research Methods There are two types of research methods: qualitative and quantitative. Qualitative research methods are complex meaningful analyses characterized by processes and meanings that are not measured in terms of mathematical measurements. 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This paper will provide a brief description of qualitative and quantitative methods, provide the differences between the two approaches along with the terminology used for both; I will alsoRead MoreQualitative And Quantitative Research Methods1285 Wor ds   |  6 Pages Qualitative and Quantitative Research Ravi Teja Mora Dr. Jimi Peters Research Methods Stratford University â€Æ' Qualitative and Quantitative Research Introduction There has been a widespread of debate in recent years regarding the quantitative and qualitative research methods, wether one or the other has to be emerged as superior. Although there have been so many theories and conclusions, this paper intends to discuss on the similarities and differences between the qualitative and quantitative researchRead MoreQuantitative And Qualitative Research Methods Essay1218 Words   |  5 Pagesindividuals are confused about or not aware of the differences between quantitative and qualitative research methods. 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Analysis Resources And Failures Of Smes - 949 Words

Both Ropega (Ropega, 2011) and Williams (Williams, 2014) outlined the fact the although the current research cannot agree on what to call a business that fails, they do agree that it happens, and frequently – about 50% within the first few years. Ropega outlined five possible reasons for failure, with the most obvious being lack of cash. Other factors include a drop in sales and profit, liquidity, market share and an increase in operating costs. As well, nonfinancial indicators were considered to be subjective and should be used in conjunction with the financial indicators in order to identify and correct problems early on (Ropega, 2011). In Williams paper â€Å"Resources and Failures of SMEs: Another Look,† he studied the possible reasons for failure by analyzing failed companies. This was a unique approach to that of previous research that looked at failure from successful firm’s point of view, where he hypothesized several possible areas of concern (networks, location, age and size). He determined that spending too much time on developing and maintaining networks (formal and informal) led to a negative return on investment (ROI). As well, firm size, measured by export sales, growth, profitability and internationalization, concluded that large firms are less likely to exit the market. They have the ability to achieve economies of scale (competitive advantage) because they have the ability to absorb fixed costs. Although, there is research to support the fact thatShow MoreRelatedBusiness Innovation And Skills Of Uk Government1563 Words   |  7 Pagesmedium enterprises (SMEs) in 2015. 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Shakespeare and the Movies Essay Example For Students

Shakespeare and the Movies Essay Shakespeare and the MoviesWhat is it about the works of William Shakespeare that appeal to us today? Is it the poetry, the violence, the humor, or the romance? Is it because all of these things relate to our times? No. These aspects of Shakespeares plays have always appealed to audiences. Shakespeares plays are timeless, and due to this enduring significance, the Bards works have easily translated to film. Scarcely a Shakespearean play has not been made and remade numerous times into to a movie, and more often than not the film is either a hit at the box office or critically acclaimed. There is something about Shakespeare that has continued to capture the attention of audiences for the past four hundred years. In our present age of short-attention spans and exploding graphics, it is difficult to imagine that literature and poetry could attract people to the movies, but it seems that film has become the best medium for Shakespeare. All that the stage once limited can now be seen at th e movies in its full glory; what the Bard wrote for everybody may now be known visually and in total splendor. In Taming of the Shrew, we are presented with the story of a very independent woman and a very controlling man in an Elizabethan Battle of the Sexes. Appropriately, the female submits to the male and all is happy and well. For many, this is certainly not the best story to update to the present era of liberated women. On the contrary, Taming of the Shrew is an ideal film to update to our time.In 1967, Elizabeth Taylor and Richard Burton starred in Franco Zeffirellis version of Taming. For those familiar with the history of the 20th century, you may recall that the 1960s are somewhat notable for the womens liberation movement. Zeffirelli directed a film that, on the surface, advocates female obedience to males. Upon careful inspection, however, it can be seen that submission was not the message at all. When Shakespeare wrote Taming, Queen Elizabeth I sat on the throne of England. Elizabeth was a famous shrew who ruled alone without the aid of a man. Such autonomy by females was not com monplace and certainly not appreciated. So when this playwright named William Shakespeare came out with this story of a strong-willed woman being tamed by a brutish man, many felt it was a commentary on Elizabeth and an appropriate way for a woman to behave. Shakespeare may have had another message to send. The shrew Katrina is starved and sleep deprived before she submits to her husband Petruchio. Was Shakespeare saying that a woman must be beaten down before she gives in? Or perhaps that the only thing that defeats a strong female spirit is madness?Either way, it is obvious that Shakespeare was making a statement about appropriate behavior for men and women of his world. Zeffirelli took this statement, and using the Bards own words, made a statement for his own time. Was Zeffirelli saying that women should obey men? This was probably not his message. In the final scene where Katrina gives her speech on the duty of the obedient wife, Shakespeare had written that both Petruchio and Katrina exit together. Zeffirelli gave his ending a slight but poignant twist, this being that Katrina leaves on her own while Petruchio, oblivious, delivers his triumphal speech of having subdued his wife. The director seems to indicate that Petruchio has not tamed Katrina at all, but rather has gotten what she wanted (food, sleep, etc.) by giving her husband a false sense of dominance. When considering the context in which this film was made, the message appears entirely fitting. Other aspects of Zeffirellis Taming were designed to appeal to his audience. Aside from the technical differences from Shakespeares original staging, like the use of real women and the ability to film in an analogous setting, the 1960s Taming offered more physical comedy, more sexiness (i.e., the almost sex-scene between Petruchio and Katrina), and more of the story relied on action versus Shakespeares poetry. The words of the play seemed a bit downplayed to allow for what audiences love sex and comedy. Not to say that the Elizabethan audience didnt want sex and comedy, but they certainly did not have a Three Stooges mindset for what was funny. The modern viewers often require an emphasis of the visual comedy to be entertained and Zeffirelli satisfied that requirement in his translation of the play. In our present cultural context, there are a few problems of Taming of the Shrew. Obviously, a wifes submission to her husband is not presently considered acceptable. Also, a man like Petruchio would not be admired based on his taming skills but would rather be more likely to be featured on an episode of Cops. One critic has claimed that the play enacts the defeat of the threat of a womans revolt (Petruchios Horse, website). What was considered appropriate male and female behavior in Shakespeares time has not survived into the 20th century. Melting Pot By Dudley Randall EssayWhen discussing matters that are out of our hands, the fateful story of Romeo and Juliet comes to mind. Shakespeare made the leap from arranged marriage to the emphasis on romantic love in this tragedy. The lives of the most famous star crossd lovers have been immortalized in nearly every form and fashion imaginable. Their destiny is known the entire world over and has been translated into a variety of mediums; they have been sung of by the band Blue Oyster Cult (Dont Fear the Reaper), they have been portrayed as ethnic youths in New York (West Side Story), and have been modernized into the children of American crime families (Romeo + Juliet). In 1996, music-video director Baz Luhrmann made Romeo + Juliet, a renovated version of Shakespeares first tragedy. Keeping quite true to the original text (like in Hamlet 2000,some verbal parts were deleted and explained visually), Luhrmann created a teenager-oriented film set in the fictional city Verona Be ach. At this Miami-like local Luhrmann gave his audience a magnified adaptation of the original. Perhaps to retain the interest of his attention-deficient viewers, all of the plays violence, blood, and debauchery were puffed up. There was also no absence of partial nudity and reference to drugs (Mercutios Queen Maub speech), two factors that are often necessary to make an interesting film in modern times. Something worthy of noting is that these things were just as interesting to Shakespeares original audience only Luhrmann has added some pizzazz to it all. Lots of guns, lots of glitter and glamour are found in the update. A curious element that was emphasized in Romeo + Juliet was religion. In todays world it is well known that religion is not as central to the lives of individuals as it once was in Shakespeares day. Luhrmann tossed religion into every scene of the film, contemporizing everything from neon crucifixes, Sacred Heart tattoos, and religious figurines on every corner. O ne would think that such aspects would be downplayed in a modern translation, but Luhrmann successfully pulled it off. One reason why Romeo and Juliet can be successfully translated into our present day (Romeo + Juliet was one of the biggest hits of 1996) is because the core values are hardly unchanged. As stated earlier, Romeo and Juliet emphasizes romantic love versus the arranged marriages that were prevalent in Elizabethan times. Today, arranged marriages are no longer a feature in Western culture and romantic love is the norm. One of the more obscure messages of Romeo and Juliet is that maybe acting upon young and passionate emotions may not be such a good idea. Is this a statement about the pitfalls of romantic love? We do have a 50% divorce rate in the United States, a country with love-based marriages. Romeo + Juliet could serve as a sermon on the impetuousness of youth. Other values relatable to today include the belief that if you die believing in something good, then your life has not been spent in vain. Romeo and Juliet died for love; also, they died in a failed (and unintentional) attemp t to unite their feuding families.We still hang on to those lofty ideas of honor and purpose in our daily lives. Romeo and Juliet has become a template for what love should be even though those lovers lives ended in woe. Since Shakespeare first began recording the human record with his own brand of poetry, people have been captivated by his ability to capture the essence of being human. His words present a model for not only some of the best stories told in the Western world, but also for how we should live. In other words, Shakespeare has provided us with the insight on what makes humans so intriguing passion, deceit, individuality, and so on. We are still drawn to the Bard hundreds of years after his death because of the timelessness he gave to his language. We understand Shakespeare because the emotion he supplies has endured human history for as long as we have had a history. His stories are timeless because they capture the essence of our way of life. Works Cited? Bohannan, L. Shakespeare in the Bush. From Natural History, August/ September, 1966. ? Mr. Brown. All-Reviews.com? Petruchios Horse: Equine and Household Mismangement in Taming of the Shrew. http://purl.oclc.org/emls/04-1/heanshak.html? Hamlet 2000. Directed by Michael Almereyda, 2000. ? Taming of the Shrew. Directed by Franco Zeffirelli, 1967. ? William Shakespeares Romeo and Juliet. Directed by Baz Luhrmann, 1996.

Well Point Company Internal analysis

Marketing Memo Essay Example

Marketing Memo Essay Example Marketing Memo Essay Marketing Memo Essay Caster Guitars TO: John Smith CEO Caster Guitars FROM: Shaynell L. Ross Marketing Manager Caster Guitars December 16, 2010 I understand that we have an upcoming meeting to discuss our marketing strategies for our expansion into Mexico. I wanted to send this letter to simply inform you of what we, here in marketing, have been working on. One of your biggest concerns, I understand, is transporting our guitars from Asia down to Mexico. I believe Air Transportation, despite its expense, it our best form of transportation for out product. It will get into Mexico quicker, allowing us to implement our marketing sooner and therefore accelerating sales and profit. It will also involve less handling by shipping employees, which is important considering how fragile each guitar is. There are plenty of factors that will determine the success of our expansion, each of which, needs to be carefully considered. Global factors, including conflicts between nations may affect distribution. For instance, the war in the Middle East has obviously raised fuel prices, therefore raising our shipping costs. Technology will play a huge part in our marketing strategy. We want to utilize the internet to capitalize on sales and advertising. Sociocultural Factors are also important. Language barriers, for instance. Mexicos primary language is Spanish. We need to ensure the correction of our translations and be sure we have someone who is fluent and literate of the language to handle all communications with executives in Mexico. Competition is obviously something we are taking into consideration. Our team, here in Marketing, are working hard to develop new and exciting ideas that will knock out our competition. Economic Factors are also important. There is one main question we ask when researching the area: Can the area afford our product? Each of these factors are being carefully reviewed and each plays an essential part in our marketing strategy. We are working hard to present new and exciting ideas at our upcoming meeting. Please feel free to contact me with any questions, input or concerns. Thank You, Shaynell L. Ross

Thee prevalence of alcohol consumption in adults in various geographic Essay

Thee prevalence of alcohol consumption in adults in various geographic areas of Western Australia - Essay Example Through this study we have surveyed the opinion of people towards the legislation specific to alcohol consumption control. The imposition of taxes on this product is also under discussion for which feedbacks from consumers and distributors have been incorporated (WHO 2004, 234). The consumption of alcohol in Australia is at its extreme. Such consumption has potential to inject harmful effects on the young population of the region. The drinking of alcohol is related to the social and psychological factors, and at instances the increase in consumption of alcohol is requirements relevant to the social adaptation. The consumption of alcohol is also affected by social atmosphere; the place and weather are instrumental (Blum 1981, 50). The ignorance on the part of certain population is also responsible for the increase in the consumption of alcohol. The Australian population mainly comprises of people between the age group of 20-35, and this young group is exposed to several social temptations. The public and social events have greatly pulled and attracted the population towards alcohol. During one of the social survey, it was highlighted that at instances alcohol has been replaced by drugs including methamphetamines. The social bias and differences are among the reason behind alcohol consumption; the personal and professional grudge between two people is also the cause. Under research method, the sampling technique was instrumental to gather conclusive and accurate observations and results. As per the adopted method, the groups of alcohol consumer were divided on gender and age basis. The activities of the consumer were also studies, and the consumption of alcohol was related against such activities. The bar owners were also part of the analysis, and the bar managers were interviewed. The sample size was also critical; therefore more than 10 samples were taken for each study. In second phase,

Non-transportation Uses of Oil Research Paper Example | Topics and Well Written Essays - 3750 words

Non-transportation Uses of Oil - Research Paper Example though oil presents with various dangers, when used appropriately it can bring about benefits which cannot be gained through other products and non-transportation activities. Oil is defined as â€Å"any of a large class of substances typically unctuous, viscous, combustible, liquid at ordinary temperatures, and soluble in ether or alcohol but not in water: used for anointing, perfuming, lubricating, illuminating, heating, etc.†1. This definition is very broad and encompassing, therefore it does not only include oil used for fuel and for transport, but it also includes other kinds of oil of varying viscosity, utilization, and application. There are two main types of oil, namely, organic and mineral oils. Organic oils are produced by plants and animals through their natural metabolism. Lipid is the term used to define the fatty acids and other substances from oils produced by living things with oil being the general mixture of the various chemicals2. These oils have chemicals, as well as other lipids, proteins, and alkaloids3. These lipids can be identified based on how they are made, as well as their chemical make-up and their water solubility in r elation to oils. These lipids may be high in carbon and hydrogen and may be lacking in oxygen as compared to other compounds and substances4. They may also be nonpolar molecules, and may also include polar and nonpolar qualities, especially in the case of phospholipids and steroids5. Mineral oils on the other hand, include crude oil or petroleum oil, including its more refined elements known as petrochemicals6. Crude oil comes from fossilized organisms including algae and zooplankton which, after undergoing geochemical processes, turn into oil. They are mineral oils because they generally do not have organic beginnings and are instead derived from rocks, sands, and underground traps7. Some distillates of crude oil are also classified as mineral oils. Organic oils have many uses. Most of these oils are not

Function proposal Essay Example for Free

Function proposal Essay Thank you for your enquiry to hold a private function at aqua dining. A dinner is on a Sunday night only from 6.30pm11.30pm. We cater for both a 3 course sit down style or cocktail style event. The sit down menu allows your guests on the day or night to choose their meal from 3 entrà ¯Ã‚ ¿Ã‚ ½es, mains and desserts. Both styles of functions can cater for all dietary needs whether they are vegan, vegetarian, coeliac, an allergy to seafood or just plain eaters. The current menus and beverage package are attached. The beverages, which are included within the package price, are served through out the duration of the function. To ensure the use of fresh seasonal produce the menus are subject to change. We have a list of preferred suppliers which can assist you in organising AV, flowers, chair covers, music and photography. We can set up your specific requirements for your use during your function at no additional cost. The price for a sit down function for 50 guests is $3700 $5500 (inclusive of room hire and beverage) with additional guests being $100 each. The price for a cocktail style event for 50 guests is $2500 $3350(inclusive of room hire and beverage) with additional guests being $80 each. Childrens meals (12 years and under) and service meals are $40 each. To make a booking we require a deposit of $1500 with the balance due 14 days prior to your function. A tentative booking will not be held without a deposit. Payments can be made by cheque, cash or credit card (credit card payments incur a 23% fee). Please note that this price is for functions held during 2008. The prices may be subject to change in 2009. Bookings cancelled within 3 months of the booking date incur loss of full deposit. The deposit less 10% will be refunded if the booking is cancelled 3 months or more prior to the booking date. If the booking is transferred more than a month prior to the date 10% of the deposit is withheld. If the transfer is less then a month prior to the booking 50% of the deposit is withheld. For further information or to make a booking contact our function manager Jo Beshara on 02 9999 1234 or email [emailprotected] Regards Meredith Armstrong General Manager 1. Venue Room Options and Cost (include GST) Corporate functions are welcome to create a room plan suited to your specific requirements. Patrons are of course encouraged to come down regularly and get a feel for the room prior to the event. The followings are suitable room for 50 guests. All packages include venue hire, in house tables chairs, table linen, glasses, crockery, cutlery and background music. If you want to discuss more how we can help make your event perfect, please call our Functions Coordinator Room One The Chandler Room With its ceiling mounted projector, hot red lounges and access to the roof top Zen garden, The Media Room is available for that event when you want it a little more casual and intimate. It is also the perfect room for sit down dinner of up to 50 people. * Room Hire $350 * Function Duration area reserved till midnight. After midnight the area will be open to the public * Room Facilities direct access to designated smoking area, bar area, male/female bathrooms, projector, audio visual, built in screen, built in microphones, speaker system dance floor if required * View river View Room Two The Grange Room The Green Room is a smaller more intimate boardroom with its floor to ceiling windows boasting expansive views that can be used for smaller parties, intimate dining of up to 50 people or corporately for meetings. * Room Hire $250 * Function Duration area reserved till midnight. After midnight the area will be open to the public * Room Facilities male/female bathrooms, bar area, audio visual, wall screen dance floor if required * View garden View 2. Floor Plan Banquet style is most suited for fund raising function. A large conference can be arranged in smaller groups seated around round or rectangular tables where group and workshop activities can be performed through the conference. The banquet style also encourages attendees to network with their immediate group at the conference. Room One The Chandler Room 1,200 sq. ft, 30 x 40, not include foyer area (A) (B) Room Two The Grange Room 1,100 sq. ft., 22 x 50, not include foyer area (A) (B) 3. Menu Suggestions and Cost 3.1 Set Menu Options (include GST) The following is a sample of a set dinner menu available for fund raising functions. Costs may vary depending on the type of menu selected. Gluten Free, Dairy Free and Vegetarian Options are also available on request. All Set Menus are subject to availability of the freshest seasonal produce and may change if not available. Set Menu One $34.95 per person Please choose from one of the following Entrà ¯Ã‚ ¿Ã‚ ½e * Spicy marinated calamari rings, lightly crumbed served on a salad of roquette leaves, spanish onion parmesan cheese accompanied with lemon citrus caper aioli * Grilled Turkish bread brushed with garlic olive oil, served with a selection of inhouse dips Main * Grilled Atlantic salmon on wild mushroom soba noodle salad, topped with wasabi hollandaise sauce, served with lemon * Oven-baked chicken supreme filled with semi-dried tomato basil cream cheese topped with tomato avocado salsa, served with petit salad chips Set Menu Two $44.95 per person Please choose from one of the following Entrà ¯Ã‚ ¿Ã‚ ½e * Spicy marinated calamari rings, lightly crumbed served on a salad of roquette leaves, spanish onion parmesan cheese accompanied with lemon citrus caper aioli * Grilled Turkish bread brushed with garlic olive oil and served with a selection of inhouse dips Main * Grilled Atlantic salmon on wild mushroom soba noodle salad, topped with wasabi hollandaise sauce, served with lemon * Oven-baked chicken supreme filled with semi-dried tomato basil cream cheese topped with tomato avocado salsa served with petit salad and chips * Eye fillet served with caesar salad chips with your choice of sauces Dessert * Flourless chocolate cake with double cream strawberries * Sticky date pudding with rum raisin ice cream * Pavlova with fresh fruit, chantilly cream and passion fruit pulp Set Menu Three $54.95 per person Served alternatively Entrà ¯Ã‚ ¿Ã‚ ½e * Spicy marinated calamari rings, lightly crumbed served on a salad of roquette leaves, spanish onion parmesan cheese accompanied with lemon and citrus caper aioli * Tapas plate for one with roasted marinated vegetables, smoked salmon, marinated mussels fingers if Turkish bread European delicacies served with a selection of dips spreads * Plate of 6 natural oysters served on rock salt with lemon to taste Main * Grilled Atlantic salmon on wild mushroom soba noodle salad, topped with wasabi hollandaise sauce, served with lemon * Oven-baked chicken supreme filled with semi-dried tomato basil cream * Cheese topped with tomato avocado salsa ,served with petit salad chips * Fillet mignon grilled to a smoky flavour, served with caesar salad chips with your choice of sauces Dessert * Flourless chocolate cake with double cream strawberries * Sticky date pudding with rum raisin ice cream * Pavlova with fresh fruit, chantilly cream and passion fruit Pulp Vegetarian Options available with all Set Menus Entrà ¯Ã‚ ¿Ã‚ ½e * Pesto bocconcini pizza bread * Chickpea battered vegetables served with accompanying dipping sauces Main * Slow roasted pumpkin baby spinach salad with pine nuts, artichoke hearts roasted capsicum with balsamic dressing * Flat field mushrooms topped with pesto, fetta cheese, semi-dried tomato basil, served with petit salad chickpea vegetable stack Note: All appropriate staffing is also included in the package price. 3.2 Cocktail Style Options (include GST) The following is a sample of cocktail style menu available for fund raising functions. Costs may vary depending on what you selected for canapà ¯Ã‚ ¿Ã‚ ½s. Gluten free, dairy free and vegetarian options are also available on request. Please inform us first. All dishes are subject to availability of the freshest seasonal produce and may change if not available. Cocktail Style One $35 per person Your selection of 3 hot 3 cold canapà ¯Ã‚ ¿Ã‚ ½s Cocktail Style Two $42 per person Your selection of 4 hot 4 cold canapà ¯Ã‚ ¿Ã‚ ½s Cocktail Style Three $48 per person Your selection of 5 hot 5 cold canapà ¯Ã‚ ¿Ã‚ ½s + 1 substantial item Cold Canapà ¯Ã‚ ¿Ã‚ ½s * Caramelised apple blue cheese crustini * Rare roast beef horseradish en croute * Smoked salmon wasabi cream cup * Chicken smokey paprika mayo fingers * Roasted eggplant fetta cigars * Greek spanokopita * Turkish bread with dhakka virgin olive oil * Sesame, shallot lime seared prawn in a spoon Hot Canapà ¯Ã‚ ¿Ã‚ ½s * Thai chicken filo wrap * Long prawn wonton * Fetta roast pumpkin pie * Buttermilk chive pancakes * Indian vegetable Pakoras * Double smoked bacon cheese quiche * Tandoori chicken goujons * Breaded Italian style whiting fillets Substantial items (served in noodle boxes) Cold * Chicken caeser salad * Grilled Mediterranean vegetable salad Hot * Chicken harissa, pappadum fruit chutney * Singapore noodles Asian greens 4. Beverage Suggestions and Cost 4.1 Beverage Packages (include GST) For the duration of your 5 hours function unlimited consumption, these are different great option for a beverage that gives your guests to test two types of wines and non-alcohol drinks (juice, soft drink, coffee tea). Also, our staff will refresh your drinks if your guests desire. You may like to continue with waiter service of drinks or we can arrange a bar area for later. Our drinks are as follows. Please choose 1 white 1 red wine from each beverage packages. Standard Beverage Package $35 per person * Stephen John N.V. Blanc de Blanc, Clare Valley SA * Willow Bridge Chardonnay, Geographe WA * Willow Bridge Sauvignon Blanc Semillon, Geographe WA * Willow Bridge Cabernet Merlot, Geographe WA * Willow Bridge Shiraz, Geographe WA * Hahn Premium Light, XXXX Gold, Tooheys Extra Dry + soft drink juice Deluxe Beverage Package $50 per person * Miceili Methode Champenoise, Mornington Peninsula VIC * Shottesbrooke Sauvignon Blanc, McLaren Vale SA * Shottesbrooke Chardonnay, McLaren Vale SA * Shottesbrooke Cabernet, McLaren Vale SA * Shottesbrooke Merlot, McLaren Vale SA * Hahn Premium Light, XXXX Gold, Tooheys Extra Dry + soft drink juice Note: To upgrade beers to Crown Lager Coronas add an extra $8.00pp. All appropriate staffing is also included in the package price. 4.2 Cocktails List (include GST) Cocktails are an additional price per guest as they are not included in the beverage package. Please choose a maximum of 2 cocktails to be served to your guests. In addition, fruit juices, coffee, tea, soft drinks and sparkling water will be available. Bellini Cocktails $10 per person * Peach Bellini * Lychee Bellini * Apricot Bellini Fresh fruit puree, Fruit liquor, Prosecco Long Cocktails $12 per person * Long Island Ice Tea Gin, Vodka, White rum, Cointreau, Tequila, Cola * Aqua Ice Tea Gin, Vodka, White rum, Cointreau, Blue curacao, Lemonade * Lynchburg Lemonade Jack Daniels, Lemon juice, Sugar, Lemonade Sour Cocktails $12 per person * Vodka Sours Fresh Lime, Sugar, Vodka * Whiskey Sours Fresh Lime, Sugar, Whiskey * Pisco Sours Fresh Lime, Sugar, Pisco Note: All appropriate staffing is also included in the package price. 5. Running Sheet Timing details is a very important aspect of running a function. Determining the appropriate times for the different stages of the function will ensure the food and beverage and technical arrangements can be timed and coordinated to coincide with the function timing requirements. Set menu function: Guests Arrival 6:30pm Pre-dinner Drinks 6:45pm Seated for dinner 7:05pm Entrà ¯Ã‚ ¿Ã‚ ½es Served 7:15pm Speeches Presentations 7:50pm Mains Served 8:30pm Entertainments 9:30pm Desserts/Drinks 10:00pm Coffee 10:30pm Departure 11:30pm Cocktail function: Guests Arrival 6:30pm Pre-drinks 6:50pm Seated for dinner 7:10pm Cold canapà ¯Ã‚ ¿Ã‚ ½s Served 7:20pm Speeches Presentations 7:50pm Hot canapà ¯Ã‚ ¿Ã‚ ½s Served 8:30pm Entertainments (DJ,dance) 9:30pm Departure 11:30pm Note: The drinks provide through whole cocktail function. 6. Preferred suppliers à ¯Ã‚ ¿Ã‚ ½ Event Services Andrew Dudley 0422 206 353 www.eggnspoon.com.au à ¯Ã‚ ¿Ã‚ ½ Music Entertainment Bethanie Tobin 02 9419 4200 www.nhmentertainment.com.au à ¯Ã‚ ¿Ã‚ ½ Flowers and Table decorations Ria Gradon 0403 798 598 www.pollenflowers.net à ¯Ã‚ ¿Ã‚ ½ Chair covers Edna Reed 02 9871 1599 [emailprotected] à ¯Ã‚ ¿Ã‚ ½ Photography Graham Monroe 02 9960 4600

The Potato And Its Societal Effects Essay -- Essays Papers

The Potato And Its Societal Effects The potato had a great effect in Europe during the seventeenth, eighteenth, and nineteenth centuries. The potato was a part of the Agricultural Revolution that took place during this time. The Agricultural Revolution not only had a great impact on agriculture, but society as well. This revolution caused an increase in population. J.G. Hawkes, author of The Potato: Evolution, Biodiversity, and Genetic Resources, notes that the "potato [was] brought to Spain about 1570 by Spanish explorers who discovered it in South America. The potato was grown in the country of Chile. Hawkes also asserts that the potato was most likely brought to England around 1590. However, Redcliffe Salaman, author of The History and Social Influence of the Potato, explains that "the potato was a luxury food in England until the middle of the seventeenth century" (445). The potato helped to revolutionize society. During the eighteenth century the working class of England could not afford bread. Bread prices rose dramatically, but workers wages remained low. This caused a great deal of disease and malnutrition within the working class in England. Salaman notes that "the potato was mainly responsible for remedying this condition amongst the working classes of the country" (435). The potato was used as a substitute for bread because there was a shortage of wheat. The potato helped England to survive a shortage of wheat and bread. The Western Heritage Brief Edition textbook explains that with the potato, "a single acre of land could produce enough potatoes to feed a peasant family for an entire year" (381-82). Salaman offered the evidence of esteemed economist Adam Smith who said, "one acre land under potatoes would yield... ... it was and could not afford food. Potatoes had been the primary source of food for seventy percent of the Irish people. This Famine changed Ireland socially and culturally in many ways. Works Cited - Food and Drink in History: Selections from the Annales. Vol. 5. Baltimore: The John Hopkins University Press, 1979. 5 vols. - Hawkes, J.G. The Potato: Evolution, Biodiversity, and Genetic Resources. Washington, D.C.: Smithsonian Institute Press, 1990.. - Salaman, Redcliffe. The History and Social Influence of the Potato. Cambridge: Cambridge University Press, 1985. - Szabo, Liz. "Interpreting the Irish Famine, 1846-1850." Liz Szabo’s Home Page. http://avery.med.virginia.edu/~eas5e/Irish/Famine.html (25 March 1998). - The Western Heritage Brief Edition. Vol. 2. New Jersey: Prentice-Hall, Inc., 1996. 2 vols.

Explore the theme of loneliness in of mice and men Essay

Whilst reading the novel, ‘Of Mice and Men’ it becomes apparent that loneliness, is one of the main themes that is carried throughout the book. This theme is symbolised in almost every character, each expressing loneliness in their own way. From Crooks, the misunderstood black man who wasn’t always discriminated against; Curley’s Wife, the only woman on the ranch who had dreams of being something much bigger, to the leading characters George and Lennie. Whether they are mentally alone or whether they have a fear of being alone, they all express loneliness. We are first introduced to the theme of loneliness when George is talking to Lennie about life on a ranch and how men on a ranch live compared to how they live, saying â€Å"Guys like us that work on ranches are the loneliest guys in the world. They got no family. They don’t belong no place†¦Ã¢â‚¬ ¦..With us it ain’t like that. We got a future. We got somebody to talk to that gives a damn about us† Lennie eagerly finishes George’s description of them saying â€Å"But not us! An’ why? Because†¦ I got you to look after me and you got me to look after me† From this conversation alone it is obvious to us that George and Lennie are on completely different wavelengths intellectually, Lennie being extremely childlike, thinking and speaking like a toddler would, and George being a father-like figure, getting frustrated when Lennie doesn’t understand him, or when he doesn’t remember something he’s been told, as Lennie pointed out, physically, they are not alone, physically, they do have each other and although Lennie isn’t intellectually able enough to understand, mentally, George is alone, travelling and holding conversations with a man who has the mental ability of a 3 year old would not be enough to take away the feeling of loneliness. Although Lennie isn’t alone, he has a subconscious fear of being alone, of being abandoned by George, and like most children, he has a constant urge to have a companion, a pet, so that even when he is ‘alone’ he has something with him, this is shown through his constant petting of animals, dead, or alive â€Å"Jus’ a dead mouse, George†¦Ã¢â‚¬ ¦ I could pet it with my thumb while we walked along† the fact that Lennie subconsciously fears being alone becomes very apparent when Crooks suggests that George may not come back, Lennie becomes very aggressive, very quickly â€Å"S’pose he gets killed or hurt so he can’t come back† Like an animal, his fear turns to anger and he moves to attack ‘He stood up and walked  dangerously towards Crooks. â€Å"Who hurt George?† he demanded’ his fear of being without George is his fear of being alone. While Lennie is with Crooks, Crooks is heard saying â€Å"S’pose you couldn’t go into the bunk house and play rummy ‘cause you was black. How’d you like that?† This connects to an earlier quote in the book, saying that in Crooks’ room, there were a pair of ‘large, gold-rimmed spectacles’ and Crooks’ mentions to Lennie that his father owned a ranch and â€Å"the white kids came to play at our place, an’ sometimes I went to play with them, and some of them was pretty nice† this shows us that Crooks’ wasn’t always discriminated against, he wasn’t always alone, in a lot of ways its worse for Crooks’ than a lot of other black men, because he isn’t so used to it, he knows what it’s like not to be alone, whereas most black men have never known anything else, Crooksà ¢â‚¬â„¢ also speaks out about his loneliness to Lennie saying â€Å"Books ain’t no good. A guy needs somebody-to be near him. A guy goes nuts if he ain’t got nobody. Don’t make no difference who the guy is, long’s he’s with you. I tell ya, I tell ya a guy gets too lonely an’ he gets sick† Crooks’ has a loneliness which is never-ending, he can’t change it. Curley’s wife is the only woman on the ranch and the only female woman in the book. Curley is possessive of her, he makes out that she belongs to him and that no one else can have her, that no one else can talk to her. Curley wants the other men on the ranch to know that they can’t communicate with her, he is threatening towards the men about his wife constantly being suspicious of them demanding they tell him where she is even if they don’t know, he worries about her being unfaithful, so gets very aggressive when he thinks she has given anyone ‘the eye’ and it can often lead to fights due to his hot-tempered personality, at one point, he thinks Lennie is laughing at the fact that he can’t find his wife and that is when a fight between them occurs, this makes the men wary of talking to her, or even, being near her. Curley doesn’t like her communicating with the other men, so she has no one to talk to. At one point when talking to Lennie she is heard saying â€Å"I never get to talk to nobody. I get awful lonely’. Because she is lonely, she always seeks attention, and the only way she knows how to get attention is through her looks. Her over-the top appearance only highlights her desperation to be noticed by someone, anyone. The only people she ever see’s refuse to talk to her because they think she’s a ‘tart’ and they see her as ‘jailbait’, they refuse to communicate  with her because they don’t want to start anything with Curley. Curleys wife’s obliviousness to what the men think of her only becomes obvious when she’s talking to Lennie, she questions him â€Å"What’s the matter with me? Ain’t I got a right to talk to nobody? Whatta they think I am, anyways?† She is oblivious to that fact that, the more she tries to get noticed the more the men on the ranch will steer clear from her. Overall, I think the loneliest character in the novel would be George, because, not only does he end up physically alone, but, throughout the book he is always alone, whether there are people around or not, he is mentally alone and with Lennie to look after and look out for he must be mentally exhausted after just one conversation with Lennie, his patience and obvious love for Lennie, is in the end the reason he is completely alone, without Lennie, without anyone, from the beginning of the book. George had loneliness coming towards him, whether he knew it or not, he was bound to end up alone, the life he claimed he ‘wanted’ the life that he said would be so much ‘easier’ a life without Lennie, by the end of the book, George is one of those men that work on a ranch, by the end of the novel George is one of the ‘loneliest guys in the world’

Becoming a Physicist - 837 Words

In the present, science has grown to become a great role in our lives. We can attribute many ordinary things in life that we know now to science. Physicists are the ones that study the structure of matter, space and time. An example of a physicist would be Einstein, or Newton. This paper will discuss the education necessary to become a physicist, the skills that physicists need, and the earnings, as well as the benefits/risks of the job. The education of a physicist starts young. At any age, one requires creativity and curiosity devoted to their pathway. From there, Dr. Michio Kaku states the physical learning begins. In high school, he thinks the best opportunities lie in physics books and science fair projects. (1) These practices introduce you to basic physics. If needed, an interview with a physicist can help devote your passion to the job. A basic math knowledge is required so Calculus and other math classes will aid the journey. 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